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by Elaine Bennett, Corporate Messaging Strategist A company dedicated a significant chunk of budget to create a video about...
Sometimes internal communications folks have a thankless job. Whenever the company rolls out a new program or process, they...
Why is it that CEOs have speechwriters but the people who aspire to be CEOs—or C-somethings—don’t? We all know...
I first wrote about Ethics fairly early in my career. I thought it was a great speech, but the...
Milton Irvin, then one of the few Black executives at Salomon Brothers, came to me for help one day...
I’ve always said my ideal clients are smart enough to know great writing when they read it, but just...
I hate writing promo copy about my speeches—especially when organizers want the blurb three months before the event. But...
“I have no idea what I want to say this month”—my client began—”but this morning I started thinking about…”...